One of the services that I offer is working with your team as a social media consultant. This means we create a social media strategy, detailed content posting schedule template and I provide a custom social media lesson (with everything in-between). Recently, I was brought on by a local hospitality company, Gibbons Hospitality Group, to help with the social media launch of their newest product: Bar Hop Whistler. What was included in this package was:
- Creation of Facebook, Instagram, Twitter and Hootsuite account
- Custom lesson (PowerPoint) on Facebook Pages, Instagram and Twitter
- 101 Cheat sheet on Facebook Pages, Instagram and Hootsuite
- Social media tactical plan for the product
- Detailed content posting schedule template
- 3 hour lesson/ workshop
- Facebook contest to launch product
- Contest terms and Facebook tab creation for terms
- Boosted Facebook post management
- Social media photograph review
- Ongoing support during launch of social media
Once the social media ball is rolling and features are understood, the social system is easy to implement and replicate. It takes a solid plan and foundation and help ignite the creativity that is required to generate quality content. If the item above are things that you’d like to leanr more about or have implemented in your organization, drop me a line: blair@blairkaplan.ca